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International Hotel and Tourism Management International Hotel and Tourism Management Oxford Brookes University

Oxford Brookes University

Masters Degree , Business

Course Description

Business School The Oxford School of Hospitality Management Accredited by the European Foundation for Management Development Accreditation System (EPAS) and by the Institute of Hospitality. This degree gives you the competitive edge in your management career in the international hotel and tourism industry. Our students are highly sought after by leading employers and we provide graduates with a range of accelerated career opportunities around the world. This EPAS accredited master?s is academically rigorous and practice based. We draw on our extensive experience in providing hospitality and tourism management education and have a reputation for excellence and for providing a friendly environment, along with an ongoing alumni support network. You will be encouraged to act as a manager from day one. You are introduced to contemporary trends to best prepare you for a career in the hotel and tourism industry. International hotel companies have developed into complex organisations managing a wide spectrum of ancillary services such as conferences, events, extended stay, leisure and sporting activities and time share management, a trend which has become a key part of the curriculum. Our aim is to provide you with intellectual and professional development, and to develop your awareness of culture from multiple perspectives. You will learn about approaches to management decision making, critical evaluation, reflective practice, and strategic analysis to solve international business problems in our industry. You can choose to focus on a specific aspect of international hotel and tourism management in your studies ? for example entrepreneurship, environmental issues, the internet or revenue management ? or the management functions of accounting and finance, marketing or human resource management (these subjects include the option of a named award). You can also focus on a specific sector of the industry in some of your modules. Alternatively you can adopt a broader approach to your education and not specialise. Course content These modules build upon your previous learning and work experience to enable you to develop a deeper understanding of the complexity of international hotel and tourism management in today?s turbulent tourism environment: Strategic Management Accounting focuses on the use of financial information for managerial decision making in the international hotel and tourism industry. The content includes an exploration of key financial issues, an appraisal of financial techniques and current developments applicable to managerial decision making. In a small group with other international students, you devise a theatre role play to explain a current financial topic to your fellow students. International Human Resource Management enables you to assess the international hotel and tourism environment and make judgements about the most appropriate human resource management approaches to adopt in different situations. It aims to increase your awareness of issues that need to be considered when companies decide to expand beyond their domestic market. Marketing Across Cultures introduces you to the concept of marketing within an international hotel and tourism context. It provides you with conceptual frameworks to analyse the strategies of international hotel and tourism companies. A key feature of the module is the emphasis on the cultural differences and similarities that international hospitalitytourism operators have to understand if they are to develop effective global marketing strategies. Tourism Industry Dynamics and Strategy aims to integrate the knowledge you have gained about the management of hotel and tourism productsservices from modules taken in Semester 1. The module introduces students to complexity science thinking and the concept that organisations are living complex adaptive and co-evolving systems. Contemporary Issues in International Hospitality and Tourism Management provides you with the opportunity to de

 

Entry Requirements

Normally a minimum of a good second-class honours degree in business, hotel, tourism and management (or equivalent) plus at least one year's work experience in the hotel and tourism industry. Entry will also be subject to two satisfactory references (one ,800,£8Itemalue+oSn++???A????#? ?+?

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